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The delight in reading and buying... from a customers' point of view, on the most part, is pretty much rendered bland, drab, and average. The sheer fun, joy and excitement has been driven out of it. It's all pretty much... Charmless. Lacklustre. Commoditised. And yet, you're not out of the woods yet as it'll get even more depressing from a lost sales and profit front, as you'll soon read. So why then, instead of playing that game... How about bringing the lip smiling joy, delight and the alluring Frank Sinatra entertainment factor (with disarming yet powerful selling systems built in) into the way your products and services are written about, marketed and sold? And yes... That's WITHOUT you having to resort to AI like chatGPT to scour and scrape the internet for you and assemble and write your copy and communications for you in a yes, an almost insanely rapid way... and yet... most of the ideas, the copy and promotional pieces are created and read like they're flat, templated, disconnected and presented in a non emotional way. They're quite honestly tools for the lazy and those wanting enormous amount of output, though... without the proper quality. There's a place for all that in some markets. And it works to some degree. But you don't need that. Unless of course... If that's how you want to connect and communicate to your audience -- then good luck. There's nothing stopping you. Because when you look around -- and it's easy to be sucked into the hypnotic whirlwind, where there are plenty of Owners and Entrepreneurs rearranging their entire business operations, going lock stock and smoking barrel by hurtling headfirst into the FOMO AI bandwagon. Desperation? Shiny object syndrome? Sheer laziness? I don't know. However, because of that hyper behaviour, the market for almost every category of business or service will soon be FLOODED with almost virtually the same kind of ideas, writing and messaging... all resembling and cannibalising each other, therefore creating no valuable distinctions or advantages in the marketplace. What that means is... Your customers and potential customers will be metaphorically beaten in the head with the chloroformed sameness they'll be exposed to over and over again by those vendors similar to yours, looking to snag your audience or grab a slice of your overall market. BE prepared. It's not going to be plain sailing. It's not going to be pretty. It's infact...going to be an ugly, business commodity slugfest. But the breathable good news for you is you can side step all that oncoming distress and confusion. Introducing... Your Ultimate Business Advantage What is it? Being authentic, personality driven, and emotionally real in your communications and campaigns... it IS your true ultimate advantage in a world gone computationally, quick-fix bonkers. Now embedding that ultimate business advantage for you in your business, doesn't happen by accident, or by rubbing the Internet genie's glowing, rotund, AI infested tummy. The good news about it however, is there's a better, clever, creatively scientific way to make that happen for you in your business. And that's by... Cleverly and intelligently fusing liberal sprinklings of PERSONALITY, PUNCH AND PREMIUM DIRECT RESPONSE COPY into not only your emails, but to your ads, webpages, sales letters, social media posts, lead generation pitches, proposals, invitations - in fact all your sales writing and business communications. And like you've been reading... Embedding your communications with the kind of inspiring and long-lasting energy, zip, spirit, personality and excitement that your audience just can't get enough of, is VITAL in today's mad crazy business environment. It'll help grow and scale your business in a multiplied way. Because that's what happens when your audience becomes glued, mesmerised, entertained, sold... through the kind of captivating ideas and thoughts put into your communications that your audience will simply... love to buy from! And not just once. They'll continue to buy from you... over and over again. ---------------------------------------------------------------------------------- (And on that point, what's one life time customer worth to your business? What's their referral and residual goodwill value worth to you? Do the numbers. And once you've got that, multiply that number out by whatever percentage of customers you think you currently have that are lifetime value customers, and how, if you double that number, what that life time value amount could be that you're currently, not getting?) ----------------------------------------------------------------------------------- The kind of communications I'm talking about almost renders your readers sweetly defenceless... and they'll love it. Because you've made it a wonderful joyful experience for them to buy from you. And that's the BIG difference you and your audience will find with these specific kind of communications created across your entire business. They'll have been entertained. They'll have been taken on a joyful journey. They'll have been connected to you at a deep visceral level. And currently, the fastest and most profitable way you can do that -- is through the unheralded champ of online media... |
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Because again, the facts are... Most email writing and sales copy is flat out BORING, DIM and simply MISERABLE -- severely lacking in personality, punch, elegance and entertainment value. And because of it, that leads to a HUGE loss of current and future money. Having dreary unimaginative copy based on weak, thinly thought out ideas, certainly doesn't build any type of long term equity in any business. Because think about it, what's the use of having great, even astonishing products and services, yet having dull, bland, mundane and boring emails, promotions and campaigns to try to sell them? Makes no sense at all. You're legally robbing from yourself if the language and copy you employ to sell what you sell, borders on the mundane and boring. |
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Not only that... Since then, hundreds of thousands (possibly millions) of new 'digital entrepreneurs' all over the globe have carved out new careers, businesses and professions. What that means for you is... (and you most likely have already experienced this)... There's a Local 'n Global, Wildly Crowded Business Marketplace all Hustling and Hunting For The SAME Customers and Sales... A Good Number of Customers and Sales That Could Be... ALL YOURS!
Let me ask you this... What Do You Actually Sell? Now it's not a trick question because it almost doesn't matter what you sell. It really doesn't. Mentoring or coaching services, tummy reducing ointments, high-grade engineering, informational products, martial arts for the over 60's, luxury catamaran cruises, cosmetic dentistry, Construction, writing services, dog poop clearing services, memory training, body wellness services, health and fitness, business education, music courses, marketing training, software, physical products. Even, looking for the right life partner! It just doesn't matter what you promote and sell. And if you're thinking to yourself that your business is different and that you are in a boring market with boring products and services, or... that your audience is too sophisticated and too above this kind of writing and selling, then let me repeat this again -- and that's even though you might be sick of hearing this particular message over and over again by now -- ... what matters most in your communications is what you say, how you say it, the quality of your ideas, how inviting, charming, entertaining and inspirationally compelling and exciting you make it for your reader to want to connect with you and ultimately, buy. So, if that is important to you and your business, then you possibly need help with your communications because it impacts EVERYTHING in your business -- idea generation, email marketing, email strategy, launches, campaigns, email writing. (HINT: showing up on time, regularly, consistently IS a superpower in today's business world. Yet, most dismiss timeliness and consistency like it doesn't mean that much or it's not that important.) Let the disillusioned, sloppy and uncaring, think like that. Because timeliness and consistency ARE wildly profitable revenue centres. The facts are, nothing much happens if the ideas aren't generated, if the communications, the promotions and campaigns aren't created and sent. Delay-ism, procrastination and not getting things done in time, is a global business disease, no matter what shape and size the business -- and as such, causes the death of many good things from happening for owners and businesses... now, and further down the road) What Should You Do Next If What You've Read Here Has You Thinking... "Hmmm... Maybe!!" If you're currently running a business that's dependent and driven on having to produce fresh ideas, effective marketing strategies, campaigns, irresistible and compelling email copywriting and sales writing... ... and... you're constantly looking for a bank vault of original fresh new angles and perspectives and new email creatives and campaigns to help you sell more of your products and services (no MLM, drugs, sex, alcohol, cigarettes or any product or service deliberately designed to mess with the brain)... ... then... you can arrange to contact to me by either sending an email to the following: raja.hireker@gmail.com or by calling me on: 07903 905 802 and we'll talk about what can be done to help you. Thank you for your kind attention if you've got to this place.
Raja Hireker
Get Your FREE BOOK that packs your emails with fresh ideas and copy that'll get your emails opened, read and bought from Want to see direct marketing ideas and copywriting strategies and tactics in action that you can immediately apply to your business or venture, and profit from? Then immerse yourself in the proven profitable goodness you'll find here -- THE IDEAS AND STRATEGIES |
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"It’s very rare that I give a testimonial but with Raja Hireker it’s a totally different ball game and that’s because of his advice, support, marketing know how and help. He has helped play a major part in 2 major business ventures where one has generated well in excess of £1million per year and the other in excess of £100k and rising. Whether it’s working on the strategy, the Headlines, sales letters, constructing a webinar, email campaigns, in fact any type of marketing you need to bring the results in, then Raja is the man I recommend. There's also tremendous value you'll gain when sitting or speaking with him as whatever marketing or business problems or thoughts you have rolling around your head, he has a way to put it into simple terms and gives you incredibly practical answers and intelligent solutions to solve what needs to be solved. He is a massive asset to any business especially as a mentor and consultant and will make you feel that you are the only business he works with, which is a very unique talent. I honestly think you'll love working with him because of what he can do for you and who he is as a person." If there was one copywriter and marketing mastermind I would rather keep under wraps and not share with anyone else it would be Raja. I would dearly love to keep him under 'lock and key' as a full time member of my team. In reality, that's just not possible. Raja's genuine enthusiasm for each project he becomes involved in is overwhelming. He truly ensures everything that can be done IS DONE in order for a promotion to pull its best response possible. One little change Raja put in place with my marketing copy doubled the conversion rate of my subscription website almost overnight. When you find a copywriter like that YOU'LL want to keep him quite too!" N. James – Internet & Mail Order Entrepreneur "Raja has written all my sales letters and has had a good hand in all the email copy and strategy. His ideas are exceptional and his timeliness in creating the finished output is extremely high. Also, my consulting brainstorm sessions with him always generates high value ideas. His work has helped me bank tens of thousands of pounds and continues to do so" "Raja is a magician with his words. He really could pull a rabbit out of the hat with how he consciously structures his work. Every time I have read something from him my heart opens and I feel pulled into the next sentence. This is a rare gift. There are a lot of people that can write and there are fewer writers that can make me feel. The thing is this man cares. He cares so much that he will actually get to know you, your project and what you need... before his pen hits the paper." "Raja knows more about the techniques of persuasion than nine out of ten copywriters. He has a winning style, great determination and unusual ingenuity." Drayton Bird - Author Commonsense Direct Marketing & Sales letters That Sell and Former International VP & Creative Director Ogilvy & Mather Direct. |
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Below are examples of the kind of results I've helped create for various businesses, with email being the compelling driving force, the CASH COW money generator in almost all cases.
But actually, none of the above matters just now because what ultimately matters most are questions about you and your business. About your goals and ambitions. About your specific context, economics, customers, and marketplace. They're all specific and unique to you. And that's why, you need someone who can listen to you from that very place. |
Get Your FREE BOOK that packs your emails with fresh ideas and copy that'll get your emails opened, read and bought from
raja.hireker <at> gmail.com / Tel/Voicemail : 44 (0) 7903 905 802
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